Name: Asta Karalis
Position: Product Marketing Associate
Location: San Francisco, CA
What do you do for Clever Girls?
I build proposals that creatively and thoughtfully bring our clients brands and products to life, working really closely with sales to turn ideas into concepts, into killer programs!
How long have you been with CG?
A year in July!
How did you get into your current position?
While I was in college, everything kind of fell into place. I was the Marketing and PR intern for an established restaurant group called Ne Timeas, where I had this ah-ha moment that I could use my passion for photography in a really different way—a.k.a with social. Simultaneously, I discovered I loved copywriting. I had the freedom to create these unique and distinct brand personalities from the ground up (online) and after that, I was hooked.
If you didn’t already have your dream job, what would you want to be doing?
Ooh, that’s tough. I’ve dreamt about opening my own little cafe with friends. I want it to be mobile. Think flowers + coffee + ceramics + dogs + other really cool things… something like that.
Alma Mater: San Francisco State University
Favorite place to work?
Cafe St. Jorge in SF. They have great coffee and I get to meet up with Kristen, our awesome designer. But honestly, my home office is where it’s at.
Favorite social channel and/or influencers?
Snap– it’s a nice reminder to not be so serious all the time, it’s fleeting after all. You don’t have to pick the perfect filter or stress over selecting one photo that makes the cut. I think it’s also great for travel suggestions. I follow @designlovefest because she know’s the good spots and pretty much travels the world to find them.
And Insta because it’s visual. I follow @designlovefest (again), @shopbando, @ohhappyday, and @refinery29. But mostly, it’s my friends who give me inspiration.
Favorite Food?
Currently, burgers. I recently came back from my honeymoon in Japan that gave me a newfound appreciation for a simple burger! And sweets, always. Does coffee count as a favorite food too?
What are your hobbies?
Yoga, dancing, arts & crafting, seeing live music, camping, relaxing.
Any other fun facts?
If i’m not working at CG i’m helping my hubby with his podcast, The Half Hour Intern!
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